
Flagship product campaign
Animation direction for Red Hat Enterprise Linux 8 launch, May 2019
It’s not every year Red Hat releases its biggest product into the world. As a creative team, we approached this campaign launch as a global moment, featuring a bold and simple design direction and showcasing the many worlds the product inhabits and enables.
My role was as animation lead and as a design collaborator. I used 3D in static renders to lend a light and open feel to static ads and the landing page.
Some early explorations.







Credits
Creative Director: Mike Esser
Senior Creative Strategist: Justin Braun
Creative Director, Video: Dave Baeumler
Art Director, Copy: Casey Stegman
Copywriter: Naomi Amado
Art Director, Art: Nick Burns
Graphic Designer: Claire Allison
Video director & editor: John Bosch
Art Director, Animation: Laura Walters
Animator: Jingky Gilbert
Producers: Rachel Rooney, Shawn Lamons
Composer & sound designer: Alex Davis
Digital Designer: Julio Sanchez
Account Manager: Victoria Lawton
Media strategist: Nick Wagner